The 140+ absolute best Amazon Prime Day deals of 2023
Hooray! Amazon Prime Day 2023 is finally here! (Photo: Amazon)
This isn’t a drill: Day one of Amazon Prime Day is coming to a close. From now through 11:59pm PT Wednesday, July 12, the retail giant is dropping some serious deals — and sending them straight to your door. Prime members can nab ridiculously good Lightning Deals, major savings on smart TVs and other top tech favorites, beauty essentials, home goods and more. “Amazon tends to offer the best prices on its products during Prime Day and then repeats those deals almost identically during Black Friday,” says Kristin McGrath, a shopping expert at RetailMeNot. Now is the best time to get your hands on bargains before the holiday season — with many products seeing their lowest prices this year, if not ever.
Our editors are determined to find you the best deals and update this list live in real time, so you can check out the top 2023 Prime Day deals without having to endlessly scroll — quality over quantity, right? Here are the best Amazon Prime Day Lightning Deals, the best overall deals and some of the best sales on gaming accessories, clothing, headphones, vacuums and more.
Prime Day limited time Lightning Deals
Soundcore Anker Liberty 3 Pro Noise Cancelling Bluetooth Earbuds
SodaStream Art Sparkling Water Maker Bundle
Germ Guardian Air Purifier with HEPA 13 Pet Filter
The best Amazon Prime Day 2023 sales right now
INSIGNIA
Even though the price is (very) low, the wow factor on this Fire TV is high. The Insignia has a picture as crisp and colors as vivid as models well above its price point. The audio, too, is top-notch. Alexa voice controls make it incredibly easy to navigate and find your new favorite binge-worthy show.
$65 at Amazon
Amazon
The adorable Dot features a ton of cool features packed into a sleek design. Enjoy crisp vocals and balanced bass while you use Alexa to crank up the tunes, play the news, set reminders and settle an argument.
$30 at Amazon
Amazon
The Fire HD 8 is a versatile tablet for consuming entertainment. You don’t get access to the full roster of Android apps, but the bang for the buck here is just incredible.
$55 at Amazon
Apple
With a total of over 24 hours of listening time, nearly effortless setup and a slew of powerful features, these Airpods offer a fantastic value that you don’t want to miss. Could 507,000+ five-star Amazon reviewers be wrong?
$90 at Amazon
Amazon
This self-cleaning blender will help you whip up smoothies, juices, hot soups, flours, dough, nut butter, frozen desserts, batters, dressings, sauces, non-dairy milks and more.
$521 at Amazon
Amazon
Want to really upgrade your bathroom experience? Also from Bio Bidet comes this top-rated toilet seat, the Bliss BB2000, which features a heated toilet seat and customized water temperature, pressure and nozzle position. Along with a handy night light, the bidet also comes equipped with a wireless remote so you can control all the functions from one spot. You can save money on toilet paper, too, as it has a built-in warm air dryer.
$467 at Amazon
Ember
Keep your morning coffee at your preferred temperature (between 120°F – 145°F) for over an hour with a fully charged Ember mug — $50 off right now during Prime Day.
$100 at Amazon
Raemo
Amazon’s No. 1 bestselling massage gun is nearly 80% off for Prime Day. With 10 speeds and 15 different heads, it’s a winner for sure.
$42 at Amazon
Jumper
With a wide screen, an 11th Gen processor and enough RAM to handle most any task, this is a great all-around laptop.
$500 at Amazon
Amazon
Hair today, gone tomorrow! This gizmo uses professional-grade IPL technology to break the cycle of regrowth for permanent results.
$70 at Amazon
Suuson
This holder works with almost any model phone and vehicle. Mount it to your dashboard, windshield or vent without leaving a trace when you remove it.
$13 at Amazon
Amazon
Henckels has long been the standard bearer for quality (craftsmanship, sturdiness, beauty, functionality) cutlery. And now’s the time to make it yours — this set is over 60% off for Prime Day.
$130 at Amazon
Amazon
C’mon — it has ‘cooling’ right in its name AND a bunch of holes in it. Can’t you just feel the ventilation? Save 60% for Prime Day!
$24 at Amazon
Crocs
Comfy Crocs have long been the No. 1 bestselling shoes on Amazon, and for good reason. They’re loved by podiatrists, chiropractors, restaurant workers and a ridiculous 445,000 Amazon shoppers.
$28 at Amazon
Rossetta Galaxy Star Projector, Bluetooth Speaker and White Noise Machine
X XISHE Ergonomic Adjustable Office Chair
Pioneer 50-inch Class LED 4K UHD Smart Fire TV
Alpha 7 III Full-frame Interchangeable Lens Camera
Amazon Prime Day lightning deals
For the uninitiated, Amazon Prime’s Lightning Deals are some of the deepest discounts you can find during this mid-summer shopping event — but they only last for a short period of time. That means you need to grab these bargains when you see them. For more Amazon Prime Day Lightning Deals, check out our comprehensive guide, updated with the latest and greatest as they come in.
TruSkin Naturals
This is a mega deal on a mega bottle of a mega popular vitamin C serum — it has 91,000 five-star ratings. Grab it while it’s 55% off!
$22 at Amazon
sodastream
If you love soda, this SodaStream can save you tons of cash on bubbly beverages — and it’s 40% off!
$121 at Amazon
Wacom
If your sketchpad could use a digital upgrade, this drawing tablet is lightweight and portable so you can create digital art, animation and design wherever you go. More than 22,000 Amazon shoppers give it a perfect five-star rating.
$50 at Amazon
BAGAIL
Tidy up your suitcase with these packing fairies: four lightweight cubes in a variety of sizes, a shoe bag to keep everything clean and a laundry bag for your return.
$20 at Amazon
INNZA
This handy device helps remove hair from your armpits, legs, arms, bikini line and more. It offers nine energy levels to help you tailor your treatment to your needs. A touchscreen makes it easy to operate.
$60 at Amazon
REDLIRO
With a 25-inch wide area to walk on, a 2.5 horsepower motor and quiet operation, this under-desk treadmill at a $182 discount is a great pick.
$298 at Amazon
Fern and Willow
Time for a pillow refresh? This set gets a perfect five-star rating from 10,000 rave reviewers.
$25 at Amazon
TREBLAB
Take your party to go with this waterproof wireless speaker for over 40% off! Over 9,000 shoppers give it a perfect five-star rating.
$70 at Amazon
GermGuardian
The Germ Guardian’s true HEPA air filter reduces up to 99.97% of harmful germs, dust, pollen, pet dander, mold spores, and other allergens, while the Pet Pure Filter adds in an antimicrobial agent to inhibit the growth of mold, mildew and odor-causing bacteria on the filter’s surface.
$114 at Amazon
What should you buy on Amazon Prime Day?
There are a lot of great deals to take advantage of, and they’re across a wide range of categories. Michelle Madhok, online shopping expert and founder of deals site SheFinds.com, says electronics are usually winners, specifically smartphones, laptops, tablets, headphones and smart home devices. She also recommends looking at home and kitchen appliances, including refrigerators, washing machines, blenders and air fryers. Many clothing brands and beauty companies participate in Prime Day too, offering discounts on their products, Madhok says. “This includes makeup, skincare, clothing and shoes.”Even simple things, such as Amazon Basics toilet paper and Amazon Fresh coffee “usually offer good markdowns.”
How can I get the best Amazon Prime Day deals?
You need to be an Amazon Prime member to take advantage of Amazon’s Prime Day deals. Not a member yet? No problem. You can sign up for your free 30-day trial here. If you’re a Prime member, you can also take advantage of Prime Day’s “Invite-Only” deals. Those are products with special deals that Prime members can request access to. Check out the top navigation bar on the Deals page and click on the “Invite-Only” icon with TV to explore the special discounts.
Amazon Prime Day 2023 deals: 70% off or more
Soothe all the aches away with ease. (Photo: Amazon)
The Raemao Massage Gun is backed by more than 9,000 perfect ratings and comes with 15 attachments to ensure that you hit the right spot every time. Most portable massagers include only two or three attachments. And yes, that many choices can be overwhelming, but for now just know that the flat head is suitable for all body parts and is a good place to start before moving on to others that pinpoint specific muscles. One five-star reviewer said it is solidly built with “amazing battery life,” adding that it’s an “excellent choice for anyone looking to alleviate muscle pain and tension.” Another shopper said it “soothes muscle aches in a matter of seconds.”
$42 with coupon $200 at Amazon
Fykee Cordless Vacuum Cleaner, Cordless Vacuum with 1.2L Dust Cup and 80,000 PRM Brushless Motor, Stick Vacuum Cleaner with Large Detachable Battery up to 35 mins Run Time (Grey Red)
Amazon Prime Day 2023 deals: 50% off or more
Been dying to “stick” it to your cable company? Let this be your weapon of choice. (Photo: Amazon)
Want a way to smarten up your existing entertainment center without buying a new TV? The Fire TV Stick 4K is the best all-around option. It’s affordable, enables super-high-def resolution and is lightning fast. This nifty little device plugs into an HDMI port on your TV and gives you access to all the Fire TV features you could ask for, including voice control through the Alexa Voice Remote. Cool, right? This powerful streaming stick provides crystal clear 4K imagery and puts all of your favorite streaming apps at your fingertips, so you can get from kicking back to pressing play in no time.
$25 for Prime members $55 at Amazon
London Fog Chelsea 25″ Expandable Spinner
Oral-B Genius X Limited, Electric Toothbrush with Artificial Intelligence, 1 Replacement Brush Head, 1 Travel Case, Midnight Black
The Drop Women’s @caralynmirand Ruffle-Neck Tiered Mini Dress
Hotor Leak-Proof Car Trash Can with Lid and Storage Pockets
Amazon Prime Day 2023: Best deals on headphones and earbuds
Admit it; you’ve always wanted to be a Pod person. (Photo: Amazon)
The earbuds that need no introduction (but we’ll give them one anyway): Apple AirPods. Their stable, low-latency wireless connection delivers incredible sound, while the charging case keeps you powered up on the go with more than 24 hours of listening time when fully juiced. They’re waterproof and sweat-resistant, too, so don’t worry it if you get caught in the rain or wear them during a particularly intense gym sesh. And the price can’t be beat — at $30 off, you’re getting an earful for a song.
“I absolutely LOVE my AirPods!” raved one of the 507,000+ five-star Amazon reviewers. “I’ve been using cheap ear buds for a long time now, and I have had to keep buying new ones because all of them have had one issue or another. I decided to stop messing around and just spend the money to get some of these, and I’m SO glad I did! I’ve had zero issues with them, they charge quickly, the charge lasts a good amount of time and the sound is amazing. Definitely recommend! 100% worth the price.”
$90 $129 at Amazon
Bose QuietComfort 45 Bluetooth Wireless Noise Cancelling Headphones
Beats Studio3 Wireless Noise Cancelling Over-Ear Headphones
Sony Noise Cancelling Wireless Headphones
Apple AirPods Pro (2nd Generation) Wireless Earbuds
JBL Live 660NC Wireless Over-Ear Noise Cancelling Headphones
Amazon Prime Day 2023: Best deals on tablets, gaming and other tech
Just about everything you need in a laptop, delivered in a compact, crazy-cheap package. (Photo: Amazon)
This Jumper 14-inch laptop is down to just $290 from its usual price of $1,100 and includes 12GB of RAM, 256GB of storage and a processor that can rev up to 2.4GHz. That’s everything you need for daily work and even some lightweight gaming. What’s not to adore? “This is faster, better quality, smoother, lighter, brighter [than my old laptop] and so simple and easy to use. It has superb screen quality, particularly watching movies but even for gaming,” one smitten user said. “I’m using it for online shopping, emails, video, TV, YouTube, social media and chat and its working smoothly for everything. What a great buy!!”
$290 $1,100 at Amazon
Microsoft Xbox Series S 512GB (Renewed)
Echo Dot (5th Gen, 2022 release) with clock
Lenovo IdeaPad Flex 3 11.6″ HD 2-in-1 Touchscreen Chromebook
Amazon Prime Day 2023: $25-and-under deals
Trust Alexa with all your questions, shopping list adds, time checks … and so, so much more. (Photo: Amazon)
The Echo Dot 5th Gen will tell you what time it is in more ways than one — it can show song titles, the current weather and much more. The Echo Dot with Clock gives major bang for the buck — plus, its face automatically dims in the evening, so you don’t have to worry about being woken up by startlingly bright numbers.
$23 for Prime members $50 at Amazon
YETI Rambler 12 oz. Colster Slim Can Insulator for the Slim Hard Seltzer Cans, White
Grecerelle Casual Floral Print Maxi Dress with Pockets
Hotor Trash Can with Lid and Storage Pockets
Prime Day 2023: Best TVs deals on Amazon
The best way to enjoy the blazing summer sun — on your couch! (Photo: Amazon)
If your idea of an ideal hot summer day is spent indoors with the AC blasting and a Netflix binge going, this deal is for you. The Insignia 24-inch HD Smart 720p Fire TV is marked down to just $65, and it’s the perfect size for a bedroom, kitchen or other hideaway. It’s also a Fire TV, which means you can seamlessly stream movies from Amazon Prime Video, Disney+, Hulu, HBO Max, Netflix and just about any other network — all without having to purchase a separate device or pay for cable. Even better? The remote is preprogrammed with Alexa, so all you have to do is ask her to play your favorite show and she’ll get to work while you get down to some serious slacking.
$65 $120 at Amazon
Samsung 65-inch Class Curved UHD Smart TV
Amazon Fire TV 43-inch Omni Series 4K UHD Smart TV
Hisense 50-Inch Class R6 Series Dolby Vision 4K Roku Smart TV
Insignia All-New 50-inch Class F30 Series 4K Smart Fire TV
Hisense 58-inch ULED U6 Series Smart Fire TV
Amazon Fire TV 32-inch 2-Series 720p HD Smart TV
Amazon Prime Day 2023: Best auto deals
Planning a climbing expedition to McKinley, Rainer or Whitney this summer? Get this Mount first. (Photo: Amazon)
It’s important to keep your eyes on the road (of course), but that can be difficult if you’re also trying to follow your phone’s GPS. This car phone mount, now just $13 with the on-page coupon, is the perfect solution. It easily holds your cell in view for quick reference so you don’t have to look down, and it can secure phones of all sizes, thanks to adjustable feet and strong, wide clips. Mounting is also a snap — it uses a powerful three-layer viscous gel and a one-step locking mechanism to provide strong suction on a smooth surface without leaving residue.
“After struggling without a phone mount for years, we finally sprung for one. After seeing many kinds that took up space in your cup holder or mounted on vents, we didn’t want that. Our dashboard is curved, so a flat mount would not work, either. Alas, we found this one and it’s perfect,” raved one five-star fan. “Easy to mount, easy to slide the the phone into. With over 2,000 miles using it, we give it five stars!!”
$13.49 with coupon $50 at Amazon
Hotor Trash Can with Lid and Storage Pockets
VacLife Tire Inflator Portable Air Compressor
Amazon Prime Day 2023: Best vacuums deals
Suck up dirt, pet hair, and all that dirt trapped between your floorboards. (Photo: Amazon)
Take the work out of vacuuming. This beloved Roomba (it has over 18,000 5-star reviews!) features a three-stage cleaning system and dual multi-surface brushes to grab dirt from carpets and hard flooring, while an included brush tackles edges and corners. It even has sensors to help your robot know which spots get the most traffic (and are therefore dirtiest).
“I live alone in a small place: no pets, no kids,” shared one shopper. “What I do have is hair. It is very thick, it sheds constantly and is currently bright orange. I also hate vacuuming. This little buddy does exactly what I need, which is go back and forth across my flat painstakingly picking up all my hair.”
$165 $300 at Amazon
Fykee Cordless Vacuum Cleaner, Cordless Vacuum with 1.2L Dust Cup and 80,000 PRM Brushless Motor, Stick Vacuum Cleaner with Large Detachable Battery up to 35 mins Run Time (Grey Red)
ThisWorx Car Vacuum Cleaner
OKP Life K2 Robot Vacuum Cleaner
Shark AI Ultra Voice Control Robot Vacuum
Lefant Robot Vacuum Cleaner
Bissell 2998 MultiClean Allergen Lift-Off Pet Vacuum
BISSELL Little Green Multi-Purpose Portable Carpet and Upholstery Cleaner, Green, 1400B
Amazon Prime Day 2023: Best toy deals
Amazon
Never hear them say “I’m bored” again. Summer can and should be all fun and games. Luckily, today’s Amazon Prime Day toy deals include a slew of outdoor and indoor delights on mega-sale that’ll keep kids of all ages happy all through summer and beyond!
Like this crazy-fun body-bumping game that’s similar to bubble soccer. Nearly 6,000 shoppers have lived to share a five-star review. Two inflatables included, in blue and red. Ages 4+.
$13.99 $20 at Amazon
Lego Duplo Town Amusement Park Fairground
The Big Dig Sandbox Digger Excavator Crane
Amazon Prime Day 2023: Best kitchen deals
Because those hot-off-the-grill steaks, ribs and chicken parts ain’t gonna cut themselves. (Photo: Amazon)
It’s dang near unheard of to see the top-rated cutlery brand Henckels at a serious markdown, so be sure to snap up this deal before it’s gone. Shoppers say this 15-piece set of solid, sharp knives makes cooking easier, not to mention safer. “These are really nice knives. I’ve been looking for a while and wanted a set that was easy to grip and [doesn’t slip] out of hand, due to hand injuries. These are just what I needed, and at a great price,” wrote one kitchen warrior. That serious markdown we mentioned? How does 62% off grab you?
$130 $345 at Amazon
Vitamix 5200 Blender Professional-Grade
Instant Pot Vortex 5.7-Quart Air Fryer
KitchenAid Artisan Mini 3.5 Quart Tilt-Head Stand Mixer
Nespresso VertuoPlus Coffee and Espresso Machine by Breville,60 fluid ounces, Ink Black
Instant Cold Brew Electric Coffee Maker
YETI Rambler 12 oz. Colster Slim Can Insulator for the Slim Hard Seltzer Cans, White
Kitchellence 4-in-1 Kitchen Knife Accessories
Cosori Food Dehydrator with 50 Recipes
Amazon Basics Enameled Cast Iron Covered Round Dutch Oven, 6-Quart
Amazon Prime Day 2023: Best home deals
Just so there’s no misunderstanding: We recommend pairing with a case that covers the entire pillow. (Photo: Amazon)
If you run hot during your slumber, the purple Pharmedoc Cooling Memory Foam Pillow is packed with features to help keep you chill and comfy while you snooze. It’s crafted from memory foam, which helps provide impressive support that cradles your head and neck in bed, and it has ventilation holes to allow air to pass through, cooling off your pillow, and your noggin, in the process. It’s even infused with a special cooling gel to help keep it — and you — from overheating during the night. And the aforementioned memory foam means the Pharmedoc won’t easily lose its shape like so many forgetful pillows out there.
More than 2,300 Amazon shoppers have given the Pharmedoc a perfect review. One satisfied snoozer called this the “best pillow.” Tell us more! “I have had a terrible time finding the right pillow. They are either too hard or they squish down by morning, and either way I wake up with neck, back and jaw pain. This pillow is great. I love it!”
$24 $60 at Amazon
Farberware Portable Countertop Dishwasher
Bio Bidet Simple Bidet Toilet Attachment with Dual Nozzle
SafeRest Mattress Protector – Full Size
Beckham Hotel Collection Bed Pillows Standard / Queen Size Set of 2
BISSELL Little Green Multi-Purpose Portable Carpet and Upholstery Cleaner, Green, 1400B
Yankee Candle Sage & Citrus Scented, Classic 22oz Large Jar Single Wick Candle
Amazon Prime Day 2023: Best beauty and wellness deals
Say hello to your new pearly whites. (Photo: Amazon)
This No. 1 best-seller comes with 20 Professional Effects strips and four 1 Hour Express strip treatments (each with one upper and one lower strip). With the new “advanced seal technology,” these strips no longer slip, so you can drink water — and even talk — while using them.
Crest also swears you’ll get teeth that are 23 levels whiter in just 24 days and — this is important — they use the same whitening ingredient as that used by your dentist.
One reviewer wrote: “Works as expected. Love that these ACTUALLY STICK to your teeth instead of slipping off instantly and repeatedly! They’ve even included four sets of the one-hour Express whitener strips, which adhere to your teeth the same way.”
$30 $46 at Amazon
COSRX Advanced Snail 92 All in one Cream
Mighty Patches for nose pores from Hero Cosmetics – XL Hydrocolloid Pimples, Zits and Oil – Dermatologist-Approved Overnight pore Strips to Absorb Acne nose Gunk (10 Count)
Xsoul At-Home IPL Hair Removal
CosRX Snail Mucin 96% Power Repairing Essence Hydrating Serum
Gold Bond Age Renew Crepe Corrector Body Lotion
Lysmoski Laser Hair Removal With Cooling System
Amazon Prime Day 2023: Best clothing and fashion deals
Total comfort, but make it fashion. (Photo: Amazon)
If you’re a creature of comfort, this is the shoe for you. Beloved by chefs, medical workers and kids alike, Crocs are lightweight, easy to clean, quick drying and water resistant too. “They are so comfy, light and airy, with great cushioning for walking all day long,” declared one shopper. “I used to think they were just plastic gardening shoes, or just comfy clogs for nurses and doctors. But NOW I am seeing Crocs everywhere. … They have become a highly sought-after fashion item!” Prices vary by size and color.
$26.38 $50 at Amazon
Calvin Klein Women’s Modern Cotton Unlined Wireless Bralette
Asics Women’s Gel-Venture 8 Running Shoes
Helly-Hansen Men’s Alpha 3.0 Jacket
Colorfulkoala Women’s High Waisted Workout Leggings 7/8 Length
Easy Does It Underarm Smoothing With Seamless Stretch Wireless Lightly Lined Comfort Bra
Amazon Essentials Short-Sleeve Scoop Neck Swing Dress
Brabic Bodysuit Shapewear for Women Tummy Control
Your Prime Day Shopping Guide
See all of our Prime Day coverage. Shop the best Prime Day deals on Yahoo Life. Follow Engadget for the best Amazon Prime Day tech deals. Learn about Prime Day trends on In the Know, and hear from Autoblog’s car experts on must-shop auto-related Prime Day deals.
What is Amazon Prime Day?
Prime Day 2023 is an unofficial holiday for people who love a good deal, with the annual event giving shoppers access to savings that are rarely seen during other parts of the year. While the day is technically an Amazon event, plenty of other retailers have started offering annual mega sales around the same time to try to lure you in. It’s a great opportunity to get your holiday shopping done early. You’ll find the best bargains outside of Black Friday.
But with all of those potential savings swirling around, it’s important to plan things out to ensure you get the best deals possible while stocking up on your favorites. Ready to dive into all that Prime Day season has to offer? Here’s what you need to know.
When is Amazon Prime Day 2023?
Amazon’s mega-savings event will be from 12am PT on Tuesday, July 11 and to 11:59pm PT on Wednesday, July 12. Other retailers will hold competing sales that may start earlier and end later.
The reviews quoted above reflect the most recent versions at the time of publication.
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